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Creating Client & Customer Profiles

Last Updated on December 2, 2016 by Gen Herres

Every time we start a new project there is one common question: who is the target audience? You may call them clients, customers, or users. But regardless of what we call them, we need to know something about who they are and what they want. This information decides both what

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Posted in Graphic Design, SEO And Marketing, Small Business Tools, TutorialLeave a Comment on Creating Client & Customer Profiles

Designing your new website

Last Updated on August 17, 2015 by Gen Herres

Getting started with a new website is a very common request. Organizations usually started with a free website builder or doing it themselves with a tool such as Dreamweaver. But what happens is after some time the site becomes too unruly to continue to manage. They want something different. But

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Posted in Graphic DesignLeave a Comment on Designing your new website

Color Blindness and Design

Last Updated on August 17, 2015 by Gen Herres

If you or someone you know isn’t color blind, you might not ever think of it. However color blindness is a serious consideration which must be accounted for when designing publicly available work since around 7-10% of males are color blind, generally to red-green. Color blindness is also higher in

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Posted in Graphic DesignLeave a Comment on Color Blindness and Design
Color Palette Inspiration with Adobe Kuler 2

Color Palette Inspiration with Adobe Kuler

Last Updated on February 21, 2014 by Gen Herres

Adobe Kuler is a free online tool for developing color palettes. It is primarily geared towards graphic designers, but just about anyone can use it to create a fabulous color palette quickly and easily. In this tutorial I’ll show you how to put together a quick color palette.

Posted in Graphic Design, TutorialLeave a Comment on Color Palette Inspiration with Adobe Kuler
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