Beyond Keywords: Traffic, Links & Authority 2

How to Use GTmetrix Website Speed Performance Analyzer

GTmetrix is a fantastic online measurement tool brought to you by the wonderful folks at Gossamer Threads. They have combined the results & scores from both Google PageSpeed and YSlow to provide you a handy checklist of where your site does well and where you could improve. They also provide straightforward (mostly) recommendations on what you can do to improve.

Beyond Keywords: Traffic, Links & Authority 4

Bing & Yahoo Website Submission & Webmaster Tools

Bing and Yahoo have a combined 28% of search engine traffic. So if you want the most website visitors, then you need to get your website submitted to them. This tutorial will cover the basics of getting your site submitted and setting up Bing webmaster tools. If you missed my previous post, I talked about Google website submission & webmaster tools setup.

Keeping Visitors Onsite with Related Posts

Your blog is starting to get more visitors, a couple of your posts are ranking very well in google search results. You’ve worked on getting SEO on every post using WordPress SEO by Yoast, but now that you are getting visitors, you want to keep them. A great approach is using related posts. I’ll cover a couple of popular choices for how to keep your visitors onsite.

Broadcasting WordPress Posts on Social Media

We’ve covered how to schedule WordPress posts in a previous tutorial, now we are going to focus on plugins to help you publicize your posts on social media networks. I’ve tested a number of plugins and reviewed my top 3 for you. This round-up of plugins is for both people who publish immediately and those who want to schedule their WordPress posts.

Embedding YouTube & Vimeo Videos in WordPress

If a picture is worth a thousand words, then how much is a video worth? A video can teach, inform, demonstrate, and help sell your products. With the popularity of large sharing sites like YouTube and Vimeo, adding videos to your website has become quite easy. This tutorial will provide a step-by-step guide using WordPress as an example.

Creating Your Website Writing Guidelines

People are naturally unsettled by differences and inconsistencies. When creating website content it’s important to provide a consistent and positive experience for your visitors. This sets a tone of reliability, which naturally makes visitors want to trust you. A set of website writing guidelines is an excellent tool for maintaining this consistency across your site.

Creating Client & Customer Profiles

Every time we start a new project there is one common question: who is the target audience? You may call them clients, customers, or users. But regardless of what we call them, we need to know something about who they are and what they want. This information decides both what is presented to them and how it is presented.